Friday, June 29, 2007
Welcome to those who have found their way here from our Newsletter. I hadn't been writing much lately but plan on using it daily, hopefully with a touch of humour, a bit of class and a sprinkling of local info.
Should I be using Google ads on my own e-commerce site and potentially lead customers away from my product? I watched an interesting video on this topic last night as I was wrestling with the question. If a visitor wants to check out our database of books I don't think a little add will dissuade him from browsing especially if he or she lives nearby. Here's a quote paraphrased from Joel Comm the Adsense guru, "If a customer of mine doesn't find what he wants what's the problem with recommending a competitor down the street, as long as he leaves a few coins in the tip jar on the way out?"
Should I be using Google ads on my own e-commerce site and potentially lead customers away from my product? I watched an interesting video on this topic last night as I was wrestling with the question. If a visitor wants to check out our database of books I don't think a little add will dissuade him from browsing especially if he or she lives nearby. Here's a quote paraphrased from Joel Comm the Adsense guru, "If a customer of mine doesn't find what he wants what's the problem with recommending a competitor down the street, as long as he leaves a few coins in the tip jar on the way out?"
Thursday, June 28, 2007
Seems I've been mentioning a lot of Internet, IT related stuff here when my goal was to tell stories about the bookshop. About a year before we opened I came across a blog from a fellow running a little bookshop down south, his name escapes me right now; I always looked forward to his brief tales about the goings on in his shop, daydreaming about the day when I would be him. I plan on continuing writing about all things Internet but will do so on another blog. It should be up and running tomorrow. I also plan on being, not only more prolific (actually less lazy may be another way of saying it) but much more interesting as far as local storytelling goes. So take a peek here soon for the addresses of my two new blogs - All thing web and of course The Habs... that should keep me busy enough.
Wednesday, June 27, 2007
Ah the world of Internet Marketing. I've spent the last couple of days reading a ton on Internet Marketing. I already have 2 web territories I'm trying to utilize, Zeeba Books of course and our new GolfBooks.ca site. Since I'm always on the net I couldn't help but come across ideas to generate a little revenue and it seems some of them generate a lot of revenue! So here I go into the fray. I'm primarily using Google's all powerful AdSense program and creating a Squidoo page on Montreal (just getting that started - I'll post a link once it's worth seeing) as well as a Facebook account to help direct/create more traffic. I'll keep you posted on the success of this project.
Thursday, June 21, 2007
Hi All,
I've been doing a little more work on our new site GolfBooks.ca
Just added a couple videos of Ben Hogan's Swing.
Our little boy is doing great. He's 3 months old already. I guess it's old stuff for folks that have been parents for a while but seeing new expressions, new sounds almost daily is pretty fun! Here's a nice photo
Overheard at the Legion: My girlfriend's kid, he's 14 right, never in six years have I seen him without a baseball hat on. So he gets a new job mowing lawns and after his first day I see him lying on the couch...with No hat on! I had no idea the kid was blond. I ask him what the deal is with the hat. He says that the boss wants him to wear a company shirt and a company ball cap. "No ^$$*^% way I'm wearing a company hat!" I tell ya my dog is brighter than that kid, and the dog's only 1 year old.
I've been doing a little more work on our new site GolfBooks.ca
Just added a couple videos of Ben Hogan's Swing.
Our little boy is doing great. He's 3 months old already. I guess it's old stuff for folks that have been parents for a while but seeing new expressions, new sounds almost daily is pretty fun! Here's a nice photo
Overheard at the Legion: My girlfriend's kid, he's 14 right, never in six years have I seen him without a baseball hat on. So he gets a new job mowing lawns and after his first day I see him lying on the couch...with No hat on! I had no idea the kid was blond. I ask him what the deal is with the hat. He says that the boss wants him to wear a company shirt and a company ball cap. "No ^$$*^% way I'm wearing a company hat!" I tell ya my dog is brighter than that kid, and the dog's only 1 year old.
